Shoreditch is East London’s answer to Williamsburg, filled with apartments that have the perfect balance of exposed brick walls and that effortlessly cool industrial vibe. But what if you want to layer in a warmer aesthetic whilst keeping that authentic local look? That’s exactly what Gaby Palumbo, interior designer and brains behind award-winning blog, Flat 15 managed to do. Read on to find out how she did it.
“This flat is located in the heart of Shoreditch, in a very vibrant and creative East London neighbourhood. We wanted to really use the character and energy of the area as inspiration, and focus on fresh contemporary design, using and incorporating the raw elements of the space within the makeover.”
“We found brick underneath the drywall and decided to leave it exposed but painted it white for a bright and natural feel. We also went with rustic elements like the reclaimed wood floors (that we kept in their natural “raw” state) and a classic english farmhouse inspired kitchen. These natural elements really kept the space approachable and inviting and not overly sleek or modern.”
“I still wanted to bring in pattern and graphic elements which we did with the graphic monochrome tiles in the bathrooms. For the decor, I wanted to follow the same vision. I used a lot of walnut tones and wood to bring in elements of mid-century design and a natural wood texture. The rich colours and greenery accents have led to a space I’m very proud of.”
“The biggest challenge of this space was the bedrooms. Although they don’t look it, each room was really small and we had to focus on achieving practicality and great design.
I am most happy with how the kitchen turned out! I was a bit nervous to paint it green, but I think the muted green cabinetry and gold accents just feel so perfect together. I also love the dining table and artwork combination!”
Gaby’s 3 Top Tips to Decorating An Apartment
Make use of your walls: In a city like London, most of us are constantly dealing with decorating in small or awkward spaces. One thing I always look at is wall space within an interior. Use the walls to create extra storage (like a kitchen rail to show off your favorite cooking pieces), floating shelves (to store and feature your best decor objects) or even opt to use wall lights to save space on your side tables.
Let your personality show: I think that the best spaces are the ones where there is a unique voice that echoes through the interior. Don’t forget to incorporate personal items that you love or vintage pieces that you have collected throughout your travels. These little design additions always add character and tell a wonderful story of the person living in the home!
Go bold with accessories: When it comes to interior spaces I love to keep the larger furniture neutral and natural. I instead tend to go bold with the decor accessories that add color, pattern and texture into the room. This is also great for when I get tired of the colours or just want a change. It is a simple and more economic way to let the style of the space evolve!
Gabriella Palumbo is a London-based interior designer, with a background in contemporary art, and founder of the award winning design blog Flat 15. Gabby finds inspiration for her eclectic design and interior projects from her travels abroad, high and emerging fashion, artwork and daily strolls around her colourful neighborhood. Follow her on Instagram here.