Victoria’s Souk Rug
FEATURED: Souk Rug WHY IT WORKS: Victoria — popular blogger at sfgirlbybay has embraced a Scandinavian-inspired neutral palette in her new home. While she is still debating whether to add more color into her stylish living room, we’re pleased to see that our Souk Rug fits right in — and even camouflages Lucy the dog!
Melanie’s Ikat Links Rug
FEATURED: Ikat Links Rug WHY IT WORKS: The subtle pattern of the Ikat Links Rug is ideal in the sunny living room of blogger and DIYer Melanie Blodgett of YouAreMyFave…
Hazelle’s Mom Cave Den
Hazelle’s once-plain basement recently underwent a reality television renovation courtesy of HGTV’s Mom Caves! The show’s design team played up the basement’s exposed brick elements, experimented with lighting, and decorated with a lot of west elm to evoke an eclectic downtown spirit!
Dina’s Kite Kilim Rug
FEATURED: Kite Kilim Rug WHY IT WORKS: The black and white pattern of Dina’s Kite Kilim Rug helps anchor her living room. With all the light from the wall of windows and the large neutral sectional, the pattern and contrasting rug ground the room and help make it feel cozy…
Before & After: Brad’s Souk Rug
FEATURED: Souk Rug WHY IT WORKS: Brad is a west elm employee who recently updated his living room rug with west elm’s Souk Rug — a shaggy, tasseled rug hand-crafted with New Zealand wool…
Heylee’s Kite Kilim Rug + Adjustable Metal Floor Lamp
FEATURED: Kite Kilim Rug + Adjustable Metal Floor Lamp WHY IT WORKS:The bold diamond pattern of the Kite Kilim Rug helps anchor Heylee’s living room with the strong black accents of the sofa frame, side table and black art frames…

