Our team traveled north of San Francisco to Marin County’s Stinson Beach and Mount Tamalpais State Park for our new catalog cover shoot — the area’s rolling hills, sandy beach and shady forests were the perfect backdrop to the launch of our Summer collection!
UPDATE! We’ve had so many requests for the source of our canvas walled tent — find out where we got it!


















16 comments
erin says:
Mar 23, 2012
I have family that lives out there– beautiful!
maria moyer says:
Mar 26, 2012
Well done! I have spent my life plying the beaches and waters along this part of the coast. You captured it beautifully.
Maria Moyer says:
Mar 26, 2012
Well done. I have spent most of my well-lived life along this stretch of the coast. You captured it beautifully.
Katherine Ross says:
Mar 26, 2012
Oh wow. This has given me total road trip envy.
Maria says:
Mar 26, 2012
Gorgeous photos!
Serita says:
Mar 26, 2012
I love your job too! Great photos and love the tent interior/exterior furnishings. My idea of rough’n it.
Renzo Lara says:
Mar 26, 2012
Great photography and very interesting idea. Loving this post!
c.lazzara says:
Mar 28, 2012
Where is the Tent from?
carolyn drazien says:
Mar 28, 2012
I would like source info about the tent you used in the photo shoot. Love the photos and contents of the new catalog.
Truly grace says:
Mar 28, 2012
What a great photo shoot! Makes me want to decorate my sleeping quarters in my quarter horse trailer. Heading to pt Rey next month with friends and horses and wished my trailer looked like that. Iam very inspired and think it could be my next decorating adventure. Thank you
k2NYC says:
Mar 29, 2012
where did your Designer source that tent??? West Elm should sell it !
Aaron says:
Mar 30, 2012
Stylish Camping: Source of the west elm Canvas Tent
julia says:
Apr 9, 2012
brings back great memories…missing stinson beach and my sister
Liz Sutcliffe says:
Apr 9, 2012
Grew up in Sacramento and now live in Boston…..love love love being bi-costal and returning to family friends and beautiful places like Stinson Beach! will never give up the central/northern West coast or it’s beautiful places and spaces. Enjoyed your beautiful pictures!
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Beckel Canvas Tent | Waking Ideas says:
Apr 20, 2012
[...] The folks over at West Elm took their Beckel Canvas Tent on a roadtrip. [...]